Who is the mother of invention? You know the answer, right? Of course! Necessity is the mother of invention. When a big enough need or problem arises, there’s almost always someone around to invent a solution. And that’s how jobs … Read the rest
Category Archives: Music Producer
Is the music cupid talkin’ stupid? Okay, before I go any further, it’s probably a good idea if I identify the music cupid. That would be me. I know”my header says Rhyme and Reason. But I’m also the music cupid, … Read the rest
What? A jingle producer with skills and no computer? Back in the 90’s I was still a full-time live entertainment musician and a local jingle producer in the Denver metro area. I was also very late to the home computer … Read the rest
Words are powerful tools. Use ’em more ways. Wow! I’m sure I don’t have to tell you there’s a ton of competition for consumer attention these days. The good news is there are some extremely effective tools you can use … Read the rest
3 Ways to Make Money With a Podcast If you’ve been looking into the possibility of starting one”or if you already have one, you might also be looking into how to make money with a podcast. After all, it’s only … Read the rest
Catchy Songs Have Fringe Benefits Helen’s world had lost its sparkle. A typical day, for her, included hours of staring forward with a blank look on her face. It seemed the only thing she was aware of was that it … Read the rest
Sight and Sound ““ a great way to be found The first time I saw a comedienne do the “squirrel joke”, I almost did a spit take. It’s a joke about how attention spans are so short and distracted these … Read the rest
A little mood music never hurt anybody Watch any old Western movie, and it’s a good bet you’re gonna see a hootenanny, or a barn dance, or some other sort of soiree “˜neath the big Western sky. And the minute … Read the rest
Show and Tell To Help You Sell I was in the second or third grade when I heard about show and tell for the first time. The teacher asked each of us to bring our favorite present we’d gotten for … Read the rest
Creative ads work Would you believe an internet marketing “expert”, I used to follow, once said in his newsletter to forget about creative ads?! He said creative ads are a waste of time because they veer you from the data. … Read the rest
Emphasizing Energizing Your Creative Advertising Wouldn’t you love a way to double the response and conversion rates of your website and advertising efforts? After all; you don’t want to spend more on it than you make back. Business branding with … Read the rest
Get to the point already I’ve read plenty of marketing articles that say copywriting and web content should go longer. More words. They say “now, you gotta have 1000 words, 2000 words, maybe even more. Why? Because they say so? … Read the rest