Music for business is necessary AND powerful Can your business afford to ignore a marketing strategy that customers and clients actually enjoy? If you own a business, you need music. I know it sounds wacky to say you need it. But you do. And that even goes for online businesses focused mainly on selling stuff on Amazon. I’ll get back … The rest of the story…
Category Archives: Music Producer
Being a business owner ain’t for coasters I’m not talking about those cute, little thingys you put under your drink to protect your snazzy coffee table. And I’m also not talking that R&B group from way back”yakety yak, don’t talk back. Unless you plan on being a business owner whose business is like this” You can’t be a business owner and … The rest of the story…
How Brand Power Can Stick Around I read where someone said audio can “drive consumer recall.” That’s what I call Brand Power. Audio, your own brand sound, can ramp up that power as much as (and actually way more than) your tag line or logo. Got Jingle? When I got married, quite a few years ago, I made some pretty … The rest of the story…
Are you a Wizard Lizard? He’s standing in the middle of the road on the border of Tennessee and Virginia. Another time, he’s on the Brooklyn Bridge with walkers and cyclists whizzing by. Still another time he’s in the middle of the desert southwest with the Roadrunner and Coyote. He’s the original wizard lizard, the Geico Gecko. And he helped … The rest of the story…
Hey man. Got a short attention span? Thousands of brand and marketing messages a day. Does it seem like you’re always seeing somebody advertise something to you? You’re not just seeing things. It’s really happening. If you’re like pretty much everybody else, you have a short attention span because of it. So you can bet if you do, so do … The rest of the story…
Multitasking is a lie Ok, all you multitasking maniacs out there”I’m sure you’re ready to click away and check your email, post your Instagram, eat your lunch, and instant message your BFF. And if you already have”well”that just proves the point. Does that description sound like you? If so, it means you might be one of those who doesn’t yet … The rest of the story…






