Did you see that movie “This Is Spinal Tap” about a fictitious rock band in a fictitious rockumentary? If not, no great loss. I never saw the whole movie either. But I saw some funny clips. And one that stands out is one of the members of the band is asked why the knobs on his power amplifier go to 11 instead of the … The rest of the story…
Tag Archives: words and music
Yesterday was that day. Today is that day. And tomorrow will be that day. And by “that day” I mean the day somebody was talkin’ about when they said they’d do, be, or try something. You’ve said it. I’ve said it. Most everybody has. Does it sound familiar? “Someday I wanna try (fill in the blank). Or how about, “Someday he/she will be sorry.” … The rest of the story…
Even if you’re not familiar with the world of copywriting, you probably read some every day. Because copywriting is the act of using words to sell. That’s the simple definition. And a guy I’ve been following for over 30 years, Bob Bly, wrote the book on copywriting. Several books to be more accurate. He and I connected on a business social network. And this … The rest of the story…