A little mood music never hurt anybody Watch any old Western movie, and it’s a good bet you’re gonna see a hootenanny, or a barn dance, or some other sort of soiree “˜neath the big Western sky. And the minute the music starts, folks are gonna dance their boots off. As far as I can tell, the music seemed to put everybody in a … The rest of the story…
Category Archives: Music Producer
Show and Tell To Help You Sell I was in the second or third grade when I heard about show and tell for the first time. The teacher asked each of us to bring our favorite present we’d gotten for Christmas after we came back from Christmas break. Yeah, they called it Christmas break back then, but I digress. Anyway, the concept was totally … The rest of the story…
Creative ads work Would you believe an internet marketing “expert”, I used to follow, once said in his newsletter to forget about creative ads?! He said creative ads are a waste of time because they veer you from the data. Well, like a dork, I believed him because his online success numbers sure looked better than mine at the time. Even though I had … The rest of the story…



